This policy specifically explains how Datafuse Technology Inc. (hereinafter referred to as “we,” “us,” “our,” or “SimplAI” in this policy) uses cookies, as well as the options you, as a Data Subject (“means any identified or identifiable individual to whom personal data relates”), have to control them.
Cookies are small pieces of data, stored in text files, that are stored on your computer or other device when websites are loaded in a browser, to make the user’s experience more efficient. They ensure a consistent and efficient experience for visitors, and perform essential functions such as allowing users to register and remain logged in.
This website uses cookies. We use cookies for a number of different purposes, such as to personalise content and ads, to provide social media features, and to analyse our traffic. Some cookies are necessary for technical reasons; some enable a personalised experience for both visitors and registered users; and some allow the display of advertising from selected third-party networks.
The applicable Data Protection Legislation (“means and includes EU GDPR”) states that we can store cookies on your device if they are strictly necessary for the operation of this website. For all other types of cookies, we need your permission.
We set cookies in several different locations across our services. These include:
This site uses different types of cookies. Some cookies are placed by third-party services that appear on our pages.
Your consent applies through our consent banner to all the pages of our website.
The table below explains the categories of cookies we use on our websites and why we use them.
| Category of Cookies | Why We Use These Cookies |
|---|---|
| Strictly Necessary Cookies | These cookies are essential for our websites and services to perform basic functions and are necessary for us to operate certain features. We use session cookies to maintain a user’s session state across page requests, ensuring a seamless experience while navigating our website; these cookies are temporary and expire once the user logs off or closes the browser. |
| Analytics and Performance | These cookies allow us to optimise performance by collecting information on how users interact with our websites, including which pages are visited most, as well as other analytical data. We use these details to improve how our websites function and to understand how users interact with them. |
| Advertising | These cookies are set by us and our advertising partners to provide you with relevant content and to understand that content’s effectiveness. They may be used to collect information about your online activities over time and across different websites to predict your preferences and to display more relevant advertisements to you. These cookies also allow a profile to be built about you and your interests, and enable personalised ads to be shown to you based on your profile. |
In addition, people and companies that use our services to publish or host their own sites may place additional cookies. We provide more information on these cookies below.
Cookie declaration last updated on 20/03/2026 by RiskPro.
Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.
| Name | Domain | Type | Expiry | Purpose |
|---|---|---|---|---|
| __cf_bm | .hs-banner.com | Third-party | 29 minutes 54 seconds | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. |
| __cf_bm | .hs-analytics.net | Third-party | 29 minutes 55 seconds | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. |
| __cf_bm | .hs-scripts.com | Third-party | 29 minutes 53 seconds | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. |
| __cf_bm | .hubspotusercontent-na1.net | Third-party | 29 minutes 55 seconds | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. |
| __cf_bm | .hubspot.com | Third-party | 29 minutes 55 seconds | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. |
| li_gc | .linkedin.com | Third-party | 5 months 4 weeks | Used to store guest consent to the use of cookies for non-essential purposes. |
| __cf_bm | .hsappstatic.net | Third-party | 29 minutes 58 seconds | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. |
| simplai_cookie_consent | https://simplai.ai/ | First-party | 1 year | Stores user cookie consent preferences to ensure compliance with data protection laws. |
Performance cookies are used to understand and analyse the key performance indices of the website, which helps in delivering a better user experience for the visitors.
| Name | Domain | Type | Expiry | Purpose |
|---|---|---|---|---|
| __hssrc | .simplai.ai | First-party | Session | This cookie name is associated with websites built on the HubSpot platform. It is reported by them as being used for website analytics. |
| _ga_4FS7ZE6MRK | .simplai.ai | First-party | 1 year 1 month | This cookie is used by Google Analytics to persist session state. |
| __hssc | .simplai.ai | First-party | 29 minutes 55 seconds | This cookie name is associated with websites built on the HubSpot platform. It is reported by them as being used for website analytics. |
| _ga | .simplai.ai | First-party | 1 year 1 month | This cookie name is associated with Google Universal Analytics - a significant update to Google’s more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session, and campaign data for the site’s analytics reports. |
| __hstc | .simplai.ai | First-party | 5 months 4 weeks | This cookie name is associated with websites built on the HubSpot platform. It is reported by them as being used for website analytics. |
| _clck | http://simplai.ai/ | First-party | 1 year | Microsoft Clarity cookie used to store user ID and track behaviour across sessions. |
| CLID | www.clarity.ms | Third-party | 1 year | Identifies users for Microsoft Clarity analytics across websites. |
| MUID | .clarity.ms | Third-party | 1 year | Microsoft user ID for tracking and analytics across Microsoft services. |
| hubspotutk | .simplai.ai | First-party | 6 months | Tracks visitor identity for HubSpot analytics and CRM integration. |
Advertisement cookies are used to provide visitors with customised advertisements based on the pages you visited previously, and to analyse the effectiveness of ad campaigns.
| Name | Domain | Type | Expiry | Purpose |
|---|---|---|---|---|
| _gcl_au | .simplai.ai | First-party | 2 months 4 weeks | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. |
| lidc | .linkedin.com | Third-party | 1 day | This is a Microsoft MSN 1st-party cookie that ensures the proper functioning of this website. |
| bcookie | .linkedin.com | Third-party | 11 months 4 weeks | This is a Microsoft MSN 1st-party cookie for sharing the content of the website via social media. |
| _fbp | .simplai.ai | First-party | 3 months | Facebook Pixel cookie used to track conversions and deliver targeted ads. |
| _lfa | .simplai.ai | First-party | 1 year | Leadfeeder cookie used to identify companies visiting the website for marketing purposes. |
Other uncategorised cookies are those that are being analysed and have not been classified into a category as yet.
| Name | Provider | Type | Expiry | Purpose |
|---|---|---|---|---|
| __demo_variant | simplai.ai | First-party | 1 day | No description available. |
If you do not want cookies to be placed on your device, we suggest you set your preferences regarding cookies. By clicking “Cookie Preferences” at the bottom of each webpage, you can select the types of cookies our website uses. You can change your preferences at any time; you can also withdraw the consent you have previously given to us.
If you wish to remove previously stored cookies, you can manually delete the cookies at any time from your browser settings. However, this will not prevent our site from placing further cookies on your device unless and until you adjust your “Cookie Preferences” choice.
The steps below outline the general procedure for some of the most popular browsers.
For more on cookie preferences in Chrome, refer to Google Chrome Help.
For more on cookie preferences in Firefox, refer to Mozilla Firefox Help.
For more on cookie preferences in Internet Explorer, refer to Internet Explorer Help.
Note: If you want to see which websites store cookies on your computer, select the Manage Website Data button.
If you set Safari to block cookies, you may need to temporarily accept cookies to open a page. Repeat the above steps, selecting Never. When you’re done with the page, block cookies again, and then remove the page’s cookies.
For more on cookie preferences in Safari, refer to Safari Help.
If you have any other questions or comments about our Cookie Policy, please contact us at:
8 THE GREEN, STE B
Dover, DE 19901
[email protected]